Cookie Policy

Last updated: 17 June 2026

This Cookie Policy explains what cookies are, how ShopAM London (“we”, “us”, “our”) uses them on shopamlondon.co.uk, and what choices you have. This policy should be read alongside our Privacy Policy.

Our use of cookies is governed by the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK GDPR as retained in UK law under the Data Protection Act 2018.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone or tablet) when you visit a website. They are widely used to make websites work efficiently, to improve user experience, and to provide information to website owners.

2. How We Use Cookies

We use cookies to:

Keep you signed in to your account.
Remember items in your shopping cart.
Understand how visitors use our website so we can improve it.
Show you relevant advertisements (only where you have given consent).

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are set in response to actions you take such as setting your privacy preferences, logging in or filling in forms. Under PECR, these cookies do not require your consent.

woocommerce_cart_hash — stores a hash of the cart contents. Session cookie.
woocommerce_items_in_cart — indicates whether the cart has items. Session cookie.
wp_woocommerce_session_* — maintains your shopping session. Expires after 2 days.
wordpress_logged_in_* — keeps you logged in to your account. Session / 14-day cookie.
wordpress_sec_* — security cookie for WordPress admin. Session cookie.
wp-settings-* — stores user preferences for the WordPress admin interface.

3.2 Functional Cookies

These cookies allow the website to remember choices you make (such as your preferred currency or language) and provide enhanced, more personal features. You can opt out of these but some features may become unavailable.

woocommerce_recently_viewed — remembers products you have recently viewed. 1-day expiry.

3.3 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use this data to improve our website and services. These cookies require your consent under PECR.

_ga — Google Analytics cookie used to distinguish users. Expires in 2 years.
_ga_* — Google Analytics cookie used to persist session state. Expires in 2 years.
_gid — Google Analytics cookie used to distinguish users. Expires in 24 hours.
_gat — Google Analytics cookie used to throttle request rate. Expires in 1 minute.

3.4 Marketing and Targeting Cookies

These cookies may be set by our advertising partners to build a profile of your interests and show you relevant advertisements on other websites. They do not store personal information directly but are based on uniquely identifying your browser and device. These cookies require your explicit consent under PECR.

_fbp — Facebook Pixel cookie used for advertising. Expires in 3 months.
fr — Facebook cookie used to deliver advertisements. Expires in 3 months.

4. Third-Party Cookies

Some cookies are placed by third-party services that appear on our website. These include:

Google LLC (Analytics and advertising) — Google Privacy Policy
Meta Platforms (Facebook) (Social login and advertising) — Meta Privacy Policy
Stripe / PayPal (Payment processing) — cookies set during checkout for fraud prevention and security.

We do not control these third-party cookies and their use is governed by the privacy policies of the respective third parties.

5. Your Cookie Choices

Under PECR you have the right to consent to or refuse all non-essential cookies. You can manage your preferences in the following ways:

Cookie banner: when you first visit our site, a cookie consent banner will appear allowing you to accept or decline non-essential cookies. You can change your preferences at any time via the “Cookie Settings” link in the footer.
Browser settings: most browsers allow you to refuse or delete cookies. Instructions for popular browsers:
Google Analytics opt-out: you can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Please note that disabling cookies may affect the functionality of our website, particularly shopping cart and account features.

6. Consent

When you first visit our website, we display a cookie consent notice. By clicking “Accept All”, you consent to our use of all non-essential cookies as described in this policy. You may withdraw your consent at any time by updating your cookie preferences or clearing cookies in your browser settings.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation or our business practices. The latest version will always be on this page with an updated date.

8. More Information

For more information about how we handle your personal data, please see our Privacy Policy. For general information about cookies, visit ico.org.uk/for-the-public/online/cookies/.

9. Contact Us

If you have any questions about our use of cookies, please contact us at privacy@shopamlondon.co.uk.